TOOLS. NOT ACCESSORIES.
We believe that your eyewear should be a reliable part of your life. Ours is engineered and designed to handle anything—no matter what you love to do.
Ultra lightweight frames
Incredibly durable, unbelievably light TR-90 nylon construction.
won’t Slip off your face
Our GEKO™ retention grip system means you’ll never have to push slippery frames up your nose again.
C3™ lenses
Our proprietary, ultra-crisp nylon lenses enhance color, contrast, and clarity.
“I no longer need separate pairs of high-performance shades for cycling"
"after a year of abuse—zero slipping or signs of wear. You’ll hardly even notice they’re there."
"timelessly-styled performance-focused sunglasses"
Afterpay Financing
Payment Plans
Free shipping
Order of $150 or More
Easy Returns
Fast & Simple
30 Day
Moneyback Guarantee
1000-day guarantee
Warranty Protection
Best Sellers
Barton
Iconic, bold frame. Utility focus.
Phantom Titanium
Titanium construction. Classic shape.
Oslo 2.0
Minimalist, round, ultra lightweight design.
Torino
Retro-inspired. Modern performance.
Rory 2.0
Classic rectangular, ultra lightweight frame.
AT Series
Max protection frame. All terrain design.
2 sizes available
“These Bartons are the best pair of sunglasses I’ve ever had! Before these it was hard wearing sunglasses playing golf and running without falling off! So light I forget I have them on sometimes.”
-KYLE L.
“So good I bought a second pair. The Rory frames are so lightweight I forget I'm wearing them and they really do stay in place regardless of activity or sweating. Oh, and customer service is the best ever. Resolved an issue I had with no questions asked.”
-Tim M.
“My Oslo sunglasses are phenomenally light, clear and comfortable. I’ve worn Revo, Smith, Oakley—ROKA blows them all out of the water!”
-Kerry S.
How can we help?
Not just better sunglasses—we’re also focused on better customer service. Have any questions on our products or process? Just reach out. Our team is here to help.