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TOOLS. NOT ACCESSORIES.

Sunglasses designed by athletes.
Made for everyone.
Birdseye view of Barton Springs and Austin Skyline
Birdseye view of Barton Springs and Austin Skyline

UPGRADE YOUR EVERY DAY

We design eyewear and gear for people living on the edge of possibility—building better tools that you can count on for your next epic challenge and everything in between.

Best Sellers

Performance x Prescription

Glasses built better. So you can live your life without your eyewear holding you back.

Don't Just Try Them On. Try Them Out.

Select 4 pairs to try out at home and feel the difference for yourself.

C3™ Premium Lenses

The most optically clear nylon lenses available. All with standard anti-scratch, anti-reflective, and anti-fog coatings.

The LTD™ Program

Exclusive combinations. Hand-painted frames. Athlete collabs. Our limited-release drops don't last long. Secure your pair.

JOIN OUR HOT LAPS 300 CHALLENGE ON STRAVA

Log 300 minutes on Strava to get a $50 voucher and unlock our Matador LTD "Hot Laps" sunglasses.

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